Dentyne's new "Face Time" ad campaign shuns RomanTECH encounters suggesting we unplug via "the Original Instant Message" (a kiss) and accept friends in our arms instead of on our Facebook pages.
Though a romanTECH junky -- and a believer that technology can give us warm and fuzzies (and if you don't agree talk to me after reading your Facebook wall on your birthday) IM still a fan of the campaign and think they should create an execution around "Online Dating" -- featuring, of course, a couple meeting on a real line at Starbucks. Any other ideas? C'mon punny peeps...xo
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